The Best Marketing Strategy For You
Flyers posted around town are wasteful if no one’s looking at them. Business cards get lost under the car seat and networking events make many people cringe. Social media marketing can be noisy. So, what is the best marketing method available today? The answer is similar to creating a personal training program for a client. It’s personal… […]
Three Easy Sales Techniques to Get More Clients
If you are in business for yourself, you are, in fact, in sales. Many argue that we are all salespeople in our everyday lives no matter what. I agree with that way of thinking. Sales comes into play at a job interview, when convincing a friend to see the movie you want, or even when […]
Three Big Mistakes Entrepreneurs Make
Starting a business is a major event and one that must be taken seriously. With all the moving parts, fluctuations in economy, changes in marketing, and the daily operations tasks, it’s a lot to get a handle on. Add to that the fact that every business has its own vision, mission, and culture, and it makes […]
NFPT Trainer Spotlight: Vincent Russo
Vincent is involved in the Men’s Health Ultimate Guy Contest and needs our votes! Click the link and click “Vote”, up and left from the picture. Let’s get an NFPT Trainer to win this thing! Here’s a little bit about Vincent: How long have you been certified with NFPT? 2 years Why did you choose NFPT? […]
Travel and Vacation with Personal Training Clients
“I wish I could take you on vacation with me.” Many clients say it aloud, while others are thinking it in their mind. Why on earth you’d want a health nut on vacation with you is beyond me! Vacation is a time for letting loose and splurging, right? But, seriously – I do get it. […]
Summer Slump? 4 Ways To Boost Your Income
The warm summer months are a great time to take a vacation. Unfortunately, this means your clients are gone for days or weeks at a time leaving you with a smaller paycheck. Since these clients will eventually fill your gaps back up, you don’t want to find new people to replace them. However, there are […]
Keeping Clients Fit On Vacation
Vacations are great aren’t they? It’s time to take a break from real life and completely relax. Personally, I have a trip planned this year to the Philippines, Vietnam, and Cambodia that couldn’t get here any sooner. You have all of the time in the world to do the things you say you never have […]
Becoming a Fitness Presenter and/or Writer
Are you a personal trainer who wants to share your passion for health and fitness with a larger audience? Contributing to the body of knowledge in the industry by being a fitness presenter or writer is a natural next step in any fit pro’s career. It’s a way to challenge yourself, grow your business and […]
Fitness Retreats are More Fun with Peace of Mind
Summer and fall weather provides the ability to train outdoors. You have more freedom to be creative with your workout for clients. If you’re a personal trainer in a state where summer weather is only a luxury for a couple of months in the year, consider switching up your normal routines to provide a unique experience for […]
Overcome the Fear of Subbing Clients
Many personal trainers are hesitant to sub or even to leave town because they’re worried about losing clients or the absence of vacation pay. These concerns are common and natural. Substitution can be scary. What if your clients like the other trainer better? What if they stop seeing you? These thoughts cross even the most confident trainer’s mind when the suggestion […]