National Federation of Professional Trainers

Tax Tips for Personal Trainers

finances

As April 15th approaches it can be a tricky thing for personal trainers to save all the money that they can. I’ve put together some tax tips for personal trainers to use and hopefully save some money in the long run! I have found (learning the hard way) it’s much better for me to use […]

Characteristics of Personal Training Entrepreneurs

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Becoming an entrepreneur is not for everyone. It is hard work that takes a lot of creativity, planning and maybe even a certain personality. Before opening up your own gym or fitness facility, it is good to evaluate every angle of the situation. This includes evaluating yourself. Are you cut out for becoming a fitness […]

Five Marketing Tools to Get In-Home Clients Immediately

Have a good and catchy business name and a professional logo designed for your business. Have a professionally designed website. Check out at least ten current personal training web sites. Doing that will give you some good ideas of what you want for your own site. For personal trainers, WordPress framework is usually a good […]

Keeping a Marketing Calendar Journal

Having a marketing calendar is a great tool that many professionals see as a nuisance. In reality, it is essential for every successful business. It will help you structure and think through your personal training sales goals so that you can coordinate your efforts. It is a great help when budgeting and keeping you on […]

Four Tips to Increase Your Personal Training Salary

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There are personal trainers receiving annual salaries over $100,000 per year, while others earn only $9 an hour and work extra jobs just to get by. The best trainers realize that there’s more to personal training than just leading your client through their circuit. Your clients crave valuable information. Many have questions about nutrition, what […]

Keeping Your Personal Training Clients

The most difficult task for a personal trainer in today’s market can be getting new clients and keeping the current clients hungry for more. With the economy in its current state, and the competition of home workout programs and huge gyms that offer “free personal training”, it can be easy to get overlooked or passed […]

10 Rules for a Successful Home Fitness Trainer’s Marketing

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Marketing and client recruitment strategy is one fundamental difference of working as a commercial gym trainer versus working for yourself as a mobile fitness/in-home fitness trainer. Within the gym setting the trainer’s potential clients are walking around the gym like schools of fish. Since trainers went through a process to get hired by the gym, […]

Restore the Core

This information is from Chris Kelly’s eLearning continuing education course: Restore the Core: Integrated Core Training for Real World Function.  See the full course for additional core assessments with video, and several core exercises and progressions with videos. Click here for more information on these courses available on the NFPT website. Much like a weight […]

Skiing and Snowboarding: Evaluate the Body for Strength and Stability

Ski and Snowboard

Excitement is escalating rapidly this time of year for those who enjoy snow sports.  Do you have clients who participate in skiing or snowboarding?  Would you like to attract some to your business?  Targeting a specific market at the right time of year will benefit the health of your community and also your business. If […]

Connecting the Dots: The Emerging Role of Health Coaching, Pt. 1

The field of Personal Training is ever-expanding. Once the sole domain of weightlifters and bodybuilders, the industry is experiencing a shift in population demographics, and our client base certainly reflects this change. It is no longer unusual for many of us to find ourselves training a variety of individuals, from teenagers to octogenarians, and from […]

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