Personal Trainer Professionalism
Most trainers have the basics covered. The certification test has been passed with room to spare. The social media pages stay active to get the word out. Maybe business cards find their way into the hands of prospective clients. A business plan sits drafted in a Word doc. That’s important groundwork. But something can […]
Personal Trainer Professionalism
Most trainers have the basics covered. The certification test has been passed with room to spare. The social media pages stay active to get the word out. Maybe business cards find their way into the hands of prospective clients. A business plan sits drafted in a Word doc. That’s important groundwork. But something can […]
Starting a Fitness Facility in a Small Town
Small towns have pros and cons for fitness entrepreneurs. Are you a fitness professional living in a small-ish town? Do you have the desire or dream to open a studio or gym? Are you afraid a small town may limit you? Small towns might have limitations in some respects, but there is also great potential. […]
Starting a Fitness Facility in a Small Town
Small towns have pros and cons for fitness entrepreneurs. Are you a fitness professional living in a small-ish town? Do you have the desire or dream to open a studio or gym? Are you afraid a small town may limit you? Small towns might have limitations in some respects, but there is also great potential. […]
How to Start a Gym from Scratch
Starting a business from the ground up can be scary and overwhelming. With high energy, a clear vision, and a solid work commitment it’s doable. Here are 5 indispensable steps for starting a gym from scratch and realizing your unique vision. Taking Basic Steps Step 1: The Business Plan The notion of a business plan […]
Time-Saving Tech for Personal Trainers
You may think that your hours spent planning your social media posts, developing detailed exercise programming, and answering phone calls from potential clients is productive time, but there is likely a lot of wasted time spent in all of those processes. A few minutes shaved off of your office work and phone calls can be directly […]
How to Start Your Own Gym
You’ll need to answer some tough questions, visualize the type of business you want to set up, put time into a business plan, consider finances, and work hard to start your own gym. Knowing where to start was the biggest challenge when opening my own training studio four years ago. It was one of the […]
Ten Reasons Why Start-up Fitness Studios Fail
Opening your own fitness studio is a complicated and challenging task. To be successful, you must consider everything from start-up costs to monthly overhead to equipment maintenance and building space. Before you consider embarking on this build-it-yourself business venture, review some of the events that can derail the success of any start-up studio. Unclear Vision […]
Medical Fitness Centers: Merging Fitness With Health Care
As more medical professionals recognize the importance of lifestyle in maintaining optimal health, a push toward blended approaches to wellness, medical fitness if you will, is inching over the horizon, creating plenty of opportunities for certified personal trainers. The Theory of Combined Forces Imagine a world in which doctors, personal trainers, physical/occupational therapists, chefs, and […]
Pitfalls Of The Field: What Prospective Personal Trainers Need To Know
You just received your Personal Trainer certification — congratulations! This exciting career path you have chosen opens doors to helping others live their best possible lives by achieving their fitness and health goals! While this endeavor seems straightforward (find a gym, get hired, acquire clients, etc.), the day-to-day realities may come as a surprise. Here […]