Tracking Income Like a Pro: Financial Planning for Personal Trainers

Personal training is the type of job that fluctuates in income because clients go on vacation, they get sick, and they sometimes quit. Until you obtain new clients or unless you have a waiting list, your income is affected; in this industry financial planning and tracking income is vital. You can make more money by […]
Grow Your Personal Training Business – Hire Another Trainer

If your personal training schedule is full – or even better – you have a client waiting list – then there’s an opportunity for growth. You can raise your rates or bring another trainer into the mix. Even if you aren’t full, but have the desire to grow, the advice that follows can get you […]
Starting a Corporate Wellness Personal Training Business

Corporate wellness offers enormous opportunities for certified personal trainers and health coaches….and the opportunities are not boilerplate. Each business has a different culture with diverse employees – each of whom has distinct needs and faces unique challenges. This means you can be creative and pioneering in your efforts to address those needs and challenges. Necessary […]
3 Keys to Building an Online Personal Training Business

Considering your character and your culture sets the tone for your virtual training business. This is essential to explore before sharing an opportunity with potential clients. Get started online with this step by step guidance from Eric Su, an NFPT certified online personal trainer. This video is part 1 of a 3 part marketing series […]
10 Business Strategy Tips for Personal Trainers

Although the foundation of personal training is, at the heart of it, about the people we interact with and train, we can’t ignore the business side of what we do. Successful personal trainers consistently apply basic business strategy concepts to help nurture, grow, and sustain their individual businesses. Below are 10 uncomplicated business tips you […]
Promo Items and Merchandise for Your Fitness Business

Whether you are looking to grow your fitness business, get your name out in your community, or have swag on hand for your clients, personal trainers might want to consider offering some trendy and useful merchandise and promotional (promo) items. When done right, selling these items can bring in more revenue, and having simple, low-cost […]
The Success Triad: A 3D Approach to Setting Fit Pro Business Goals

At the start of a new year, as fit pros, we support our current list of clients to renew their goals. We encourage potential new clients to get started on theirs. We know and have a sense of what they expect from us. This should also queue us to look at our own business goals […]
The Impact of COVID-19 on a New Business Owner
The repercussions of COVID-19 on our lives have been overwhelming for most, but there is a unique stress to being the owner of a business forced to close its doors, and most especially, new business owners like myself. In the summer of 2019, I took the next big step in my fitness career and became […]
Client Check-Ins: Checking in is Good for Business and Results
Name one tool that improves client’s outcomes, creates a stronger, longer-lasting relationship with clients, and improves overall revenues..? Check-Ins! Go the Extra Mile Creating a thorough process for communicating with clients on an ongoing and regular basis, is not only good for business..but great for client success. Client “check-ins” allow the fitness professional to go […]
Tips for Creating a Quality Virtual Personal Training Business
Virtual personal training is on the climb to greater popularity thanks, in part ,the lockdowns of 2020. They essentially forced fitness professionals to harness their individual and business creativity in order to continue to serve their clients and patrons in new ways. A silver lining, perhaps? If you are looking to increase your virtual presence […]