How to Generate Word-of-Mouth After the Contract Ends
It’s fairly easy to treat a current client with attentiveness during a training session and throughout the contracted time. After all, they’re standing right in front of you and paying regular fees. The same goes for the client. While you’re training them, you’re easy to remember, and if they know someone looking to up their fitness […]
Gaining Clients’ Trust
As the name suggests, the personal training relationship is personal. Really think for a second about all the types of information clients entrust to their trainers: physical insecurities, health issues, mental state, and probably a good dose of personal gossip as well. They trust the trainer’s judgement in the areas of health and fitness so much […]
Gaining Clients’ Trust
As the name suggests, the personal training relationship is personal. Really think for a second about all the types of information clients entrust to their trainers: physical insecurities, health issues, mental state, and probably a good dose of personal gossip as well. They trust the trainer’s judgement in the areas of health and fitness so much […]
Why You Should Consider Direct Mail Marketing
Just a few weeks ago, I found out about a new gym in the area. This gym is located less than three miles away from my home, and sits nestled in the center of a shopping plaza, yet I hadn’t noticed the new facility. If I hadn’t been notified, I don’t know how long it […]
Why You Should Consider Direct Mail Marketing
Just a few weeks ago, I found out about a new gym in the area. This gym is located less than three miles away from my home, and sits nestled in the center of a shopping plaza, yet I hadn’t noticed the new facility. If I hadn’t been notified, I don’t know how long it […]
How to Gain Confidence as a Personal Trainer
The next few posts by me, as well as this one, focus on the issues and concerns new trainers (or those considering becoming trainers) face. If you fall into one of those categories, read on! If you’re an experienced trainer, be sure to share these posts with a new trainer you know who you think […]
How to Gain Confidence as a Personal Trainer
The next few posts by me, as well as this one, focus on the issues and concerns new trainers (or those considering becoming trainers) face. If you fall into one of those categories, read on! If you’re an experienced trainer, be sure to share these posts with a new trainer you know who you think […]
New Fitness-Instructor Checklist
You’ve imagined the scene for months or, perhaps, years: standing in front of a brightly-lit classroom at the gym, 30+ expectant faces looking to you for guidance, your favorite, motivating music compilation coming through the loudspeakers, and your microphone at the ready. Congratulations! You’ve landed your first gig as a group-fitness instructor. Nervous? I’m sure. […]
New Fitness-Instructor Checklist
You’ve imagined the scene for months or, perhaps, years: standing in front of a brightly-lit classroom at the gym, 30+ expectant faces looking to you for guidance, your favorite, motivating music compilation coming through the loudspeakers, and your microphone at the ready. Congratulations! You’ve landed your first gig as a group-fitness instructor. Nervous? I’m sure. […]
Fitness Instructors and The Great Job Hunt
First of all, congratulations on your new career, for taking that leap, and for pursuing what you love. Not everyone in their lifetime will have the courage to do it. But now it’s time for something most of us have done before. It’s time to get going on the great job hunt. Anytime we switch […]