Portion Perception: Distortion and Reality

Portion control is an effective practice when performed habitually to manage weight and regulate caloric consumption. Fitness professionals commonly recommend this behavior change to their clients. However, learning to recognize the proper portion size can be tricky as the human eye tends to distort the perception. Consequently, a client’s perception is often not reflective of […]

Client Fitness Assessments: Charge or Not?

Approaches to fitness assessments are as varied as the individual assessments themselves. Every health and fitness professional will likely have their own approach to conducting fitness assessments and that’s OK. However, many fitness professionals wonder if they should charge for such a service. The truth is, there’s no one way to approach this aspect of […]

Benefits of Asymmetrical Training

The human body, though designed to be symmetrical, displays slight differences from left to right and front to back. These small differences are hard to recognize if we aren’t concentrating on finding them. Often, we train our fitness clients using bilateral exercises, which require clients to pull or push with both arms and/or both legs […]

Developing Flexibility for Fitness and Better Living

Flexibility training is one of the most overlooked and underappreciated components of physical fitness. Mostly, because it is generally programmed at the end of a workout as part of a cool-down session. However, it takes time and many believe that once the “intense” workout is finished, the session is complete. However, if a client is […]

7 Common Mistakes Personal Trainers Make

Anyone who ever said personal training was an easy profession was never a certified personal trainer. Being a skilled fitness professional requires significant education and training, planning, communication skills, expertise with exercise technique and assessments, risk management, sophisticated organizational skills, and flexibility (in more than just the physical sense). That said, sometimes things can still […]

Practical Tips for Fitness Professionals in the New “Normal” Post-COVID-19

Before COVID-19 hit the world, the health and fitness industry was experiencing tremendous growth. Streaming workouts, virtual-live workouts, and virtual personal training and health coaching were all part of the landscape. Since COVID-19, the industry has continued to grow and reimagine the delivery of its existing services to meet the needs of clients in these […]

Should You Charge for Initial Fitness Consultations?

Should personal trainers charge for initial fitness consultations? This is a question many fitness professionals and gym owners might contemplate as they build their businesses and consumer base. I wish there was a simple “black and white” answer that every trainer could apply but few things are ever that simple. The lack of a clear […]

Tips for Creating a Quality Virtual Personal Training Business

Virtual personal training is on the climb to greater popularity thanks, in part ,the lockdowns of 2020. They essentially forced fitness professionals to harness their individual and business creativity in order to continue to serve their clients and patrons in new ways. A silver lining, perhaps? If you are looking to increase your virtual presence […]

Five Common Questions Fitness Clients Ask

Fitness clients are naturally curious about the structure and function of the body – especially as they begin to see and feel the physical adaptations to exercise and better nutrition. As such, clients look to their personal trainers for guidance, education, and advice. As the professional, you do have a responsibility to provide your clients […]

Building Your Credibility in the Fitness Industry

All professionals must build and maintain their credibility in their respective industry. This is true for novice and well-practiced individuals. In the health and fitness industry, this can be both challenging and intimidating. Unfortunately, this industry isn’t regulated by a nation-wide law or resolution that requires that health and fitness professionals obtain specific or accredited […]