Lead Management for Sales Goals

Meet your personal training sales targets using lead generation and management techniques.

Just the Facts

  • NFPT CECs = 0.6
  • Est. Prep/Completion Time = 2-3 hours
  • Price = $49.99
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About the Course

Gain a thorough understanding of lead management, a concept that is often misunderstood. In the Lead Generation for Sales Goals course, you can master a trusted bench-marking formula that has been taught around the world at industry events such as IHRSA, Club Industry, Forum Club (Italy) and Rex Roundtables (Europe). This course is a section of a complete suite of education offerings by Trainer Nation.

Aim Higher

In this course, you’ll learn concepts for new client and lead volume bench-marking in an accessible way. You’ll examine the complex mechanics of the personal training sales process and receive extensive professional support.

The author of this course, Edward L. Gober, is the founder of Trainer Nation, a continuing education provider of business-related curriculum for fitness professionals. He is a proactive leader who supports individual personal trainers, small business operators and large corporate contacts to create performance-driven and service-oriented organizations.

Is This Course Right for You?

This course is for personal trainers considering a sales management position, club managers seeking a data-driven formula to achieve financial targets and health club owners who rely on management teams to achieve monthly sales goals. It is a section of a complete education suite offered by Trainer Nation, an NFPT Education Partner.

 

Continuing Education Process

Education Objectives

  • Master the formula that can forecast the lead volume you need to achieve sales targets
  • Execute proper lead distribution based on key performance metrics
  • Manage the most critical measure in the personal training sales process
  • Use Essentialist Staffing and relevant performance indicators to build a sales-driven team

TEST DETAILS

  • Take the multiple choice test online
  • Answer 10 questions in 30 minutes
  • Score 80% to pass
  • Get instant test results
  • Retest once for free

Meet the Author

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Edward L. Gober is the founder of Trainer Nation, a continuing education provider of business-related curriculum for fitness professionals. As a personal trainer, fitness manager, health club owner and corporate executive, Edward has been a proactive leader supporting individual personal trainers, small business operators and large corporate contacts to create performance-driven and service-oriented organizations.

In addition to teaming with global brands such as Equinox, Edward served as vice president of personal training for the New York Health and Racquet Club in New York City. A keynote presenter at IHRSA, Club Industry, Forum Club and executive innovation think tank Rex Roundtables, Edward provides insight on strategic sales management and organizational framework design. He’s a sought-after advisor to resurrect financially challenged operations and to help those attempting to enter a growth phase in their business. He also provides private equity firms, hedge funds and strategy consultants the information necessary to understand the value of their fitness industry investment opportunities.